Tuning the chords in a female key
April 7, 2022

New practices and attitudes towards equality in the music industry

In recent years, a series of continuous works have been published showing gender inequality and discrimination in the Spanish music industry.

It’s a first step towards to change in a sector in transformation in which concern for gender inequality is very slowly gaining ground, awaiting real measures that transform not only discourses but above all practices. Considering that it is a field with a strong presence of women, but subjected to invisibilization and precarization

The music sector has suffered a notable crisis during the pandemic, since it was undergoing a transformation in which live music should be the driving force of the sector. The current economic difficulties run the risk of serving as a justification for the gender gap to remain in the music sector.

This conference is born with the ambition to go beyond the figures to propose measurable changes in the music industry. Based on the information made visible in the reports, we propose a dialogue between professionals in the field, researchers and teachers to compile successful equality practices and to imagine them in those areas where they do not exist. The objective is to produce a practical document that companies in the sector can use to redefine their labor practices.

Programs

  1. Day one ( April 27)

Session 1

From female representation to women’s participation:new practices and attitudes in music industry

Changing the stereotypes that frame the representations of women in popular music is a first step towards equality, but it is also necessary to gain professional spaces, in management, in the technical aspects, in the top positions of the companies in the sector.

10: 15. Conference: Kristen McGee (University of Groningen)

– Moderator: Leyre Marinas (UCM)

– Rapporteur: Héctor Fouce (UCM) 11:00. Debate

12:00 – Break

Session 2

Creating music in a female key, equality practices in music creation and dissemination.

The industry report show that women play a secondary role in the music sector, A relegation that is exacerbated at the highest levels (orchestra conductors, company directors).

Gender discrimination interacts with job insecurity, which particularly affects women.

What initiatives are needed to change this trend?

– Moderator: Isabelle Marc (UCM)

– Rapporteur: Ruth Piquer (UCM)

12:30 – 13:30: Round Table

– Natalia Vergara (AMCE)

– Inma Grass (Altafonte)

– Noemí Planas (IMPALA)

13:30 – 14.30: Debate

Day two (April 28)

Session 3

Performing gender:practices of equality in live music.

Live music, with the centrality of corporeality that characterizes it, is a privileged space for the reproduction of sexist and racist stereotypes, but also an environment that allows for experimentation and the challenging of orthodoxy.

What is being done and what more can be done in the live sector to eliminate discrimination in concerts?

10.00 – Round table

– Almudena Heredero (MIM, Primavera Pro)

– Marcela Sanmartín (NOAD Digital Culture)

– Patricia Gabeiras (Association of Music Festivals)

10:45 – Debate

11:30 – Break

SESSION 4

Stereotypes or transformation: the role of communication in the promotion of equality in the music sector

The media construct reality and are privileged spaces to challenge discrimination, but they also

to challenge discrimination, although they also have the power to reinforce it.

Are there initiatives that oblige the media to integrate gender (and race or age) issues?

(and race or age) in their daily practice, both at the level of discourse and in the organization of newsrooms.

and in the organization of newsrooms?

– Moderator: Roxana Sosa (UCM) – Rapporteur: Cande Sánchez-Olmos (UA)

12:00: Round Table

– Carolina Pecharomán: editor RTVE genre

– Angels Bronsoms

– Alicia Álvarez Vaquero (El Bloque, Primavera Sounds Radio)

12.45: Debate

WORK DYNAMICS

The conference is focused on a wide audience that shares the link with the world of cultural management, music and communication. On the one hand, it is aimed at active professionals in the field of music management (record labels, managers, rights management, distribution) and specialized communication (community managers, bloggers, journalists), with the aim of gathering their experiences and providing them with tools that enable the development of gender equality policies in their work environments, based on both the most recent reports and the experiences shared at the conference. The participation of professional entities in the organization of the conferences guarantees the dissemination of the call among these groups.

It also appeals to master’s degree students who aspire to develop their professional work in these areas, so that they can handle theoretical tools, case studies and concrete experiences with a view to introducing the gender perspective in their work projects.

For the call to have the appropriate dissemination, we have the collaboration of the specialized master’s degrees offered by the universities of the Community of Madrid.

Finally, it also focuses on female researchers and doctoral students in the field of musicology, communication or social sciences with the ambition of putting them in contact with the professional environment in which they can develop and transfer their analyses.

and transfer their analyses. The scope of this group comes from the hand of the various departments and research groups

the various departments and research groups that collaborate in the project team.

The conferences will be face-to-face with transmission through the streaming service of the Complutense University

The conferences will be face-to-face with transmission through the streaming service of the Complutense University and subsequent recording on the UCM’s YouTube channel.

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