The course content is organised into fourteen clearly differentiated modules, which complement each other and lead the student to be able to fully create a marketing plan through the use of each of the tools offered by the Internet for this purpose.
It should also be noted that students have the possibility of doing professional internships through the job market, if they wish, at the same time or after finishing the course.
This is a great initiative that makes a difference and gives added value to the UCM Marketing Digital Master. Bachelor’s or Master’s students often feel a sense of insecurity after completing their studies because they have acquired knowledge that they have not been able to put fully into practice. However, this does not happen with the students who take this Master in Digital Marketing as they can work with real cases given and guided by the company that directs them. It is also important to point out that the UCM’s propio Master’s degree grants scholarships to those students who cannot finance their studies, which makes it easier, given the current situation, for more people to access training in what they like.
In short, the Master Marketing Digital trains professionals specialized in digital marketing, experts in the digital environment, able to develop marketing strategies and offer the best solution to the company.